Google Search Operators: For Bloggers, SEOs & Link Builders
MP4 | Video: AVC 1280x720 | Audio: AAC 44KHz 2ch | Duration: 1 Hours | Lec: 27 | 397 MB
Genre: eLearning | Language: English
Learn Google's Search Operators to Write Better Search Engine Queries to Find Guest Blogging Opportunities in Less Time
Search is the first step for almost everything we do online.
Whether we're going into a new market, starting a new marketing campaign, shopping for a product or service, it all begins with research (most often using Google search).
When it comes to building and growing our business online, many people like to first exhaust all the free traffic building methods available to them before moving onto other paid methods.
This usually involves performing tasks like on-page and off-page SEO (things such as optimization, content marketing, link building, guest blogging, and podcasting.)
The main benefits of having good organic rankings in Google is:
More traffic (obviously)
More site visitors which will hopefully translate into more leads and sales
Help us build authority in being seen as leaders in our industries
Nowadays though in a Post-Penguin, Panda and Hummingbird era ranking in Google is a completely different landscape to navigate. Back in 2010, you could just pop in a few keywords inside your article and have it rank page 1 by the end of the week. Those days are LONG GONE I'm afraid...
From Keyword Research to link building techniques, SEO and all the tasks that come with it have changed drastically...
Outdated strategies are rapidly falling out of favor with Google and it shows!
Did you know that just by knowing where to look you can find loads of high authority sites that you can post content to?
By doing so, you can begin increasing your own website traffic, rankings and authority - the way Google loves!
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