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Autor Tópico: Balanced Scorecard  (Lida 76 vezes)

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Balanced Scorecard
« em: 26 de Junho de 2021, 11:11 »
MP4 | Video: h264, 1280x720 | Audio: AAC, 44100 Hz
Language: English | Size: 482 MB | Duration: 1h 11m

What you'll learn
Criticism on "financial numbers only" approach
Vision & Strategy - Critical Success Factors - KPIs - 4 Dimensions
Top-Down, Bottom-Up approach or both?
Customers perspective
Learning & growth perspective
Internal business processes perspective
Financial perspective
Requirements
A minimum of management / business knowledge. Knowing what an Organizational Chart is.
Description
Historically, due to legal and regulatory requirements, financial information has always been available in a company. Being the fiscal authorities, the stock markets and stock market regulators, the national statistics offices or even the national banks, companies need to prepare statutory accounts. In most of the companies there might be also management accounts available for the internal (decision making) needs.

In other areas, however, the information is most of the time non-existent, scarce, obtained and acted upon in non-systemic manners.

Also, the financial information is by it's nature more of an effect oriented type of information and less of a cause oriented type of information. The performance (or lack thereof) is signaled by events, phenomenon and changes taking place in the entire organization and environment, sometimes visible long before we see the financial information. Future projections (like budgets) should not be confused which such signals as they only express wishes and are used like steering instruments.

To complement the financial information (which also should not be left outside) a tool such as the Balanced Scorecard was created, increasing awareness about three other, considered fundamental, dimensions (or directions) in which a business should look in order to understand it's performance (customers, learning and growth (or development) and internal processes).

For an FP&A professional, especially if they are used working only with financial KPIs, this course might be an eye-opener. For the others it is a good exercise in understanding the complexity of the modern Organizations.

Who this course is for:
FP&A (Performance Management specialists) or any other employee preparing to start building and operating a Balanced Scorecard. Seasoned FP&A professionals in search of new horizons and different perspectives.

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