How To Interview Users & Stakeholders | Grams Certification
Last updated 8/2023
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English (UK) | Size: 2.98 GB | Duration: 2h 19m
Change the way you uncover unique insights, easily and quickly from your customers and even with stakeholders!
What you'll learn
Be more confident in your interviews
Know what to ask and lead the interview better
Establish rapport quickly with the customer
Get more insights in less time and effort
Use the GRAMS Certification to advance your career or to get a new job.
You can also use the GRAMS framework to help you build your Personas.
You can also use the framework with senior stakeholders for Scoping
Requirements
No special requirements
Applicable for beginners and professionals
Description
Unearth the Enigma of Consumer Needs.In the realm of design, sales, and marketing, the pursuit of unearthing latent consumer needs and outpacing market trends is of paramount importance. Join me on a transformative journey through my course, where you'll gain invaluable insights to propel your success in these professional domains.The GRAMS framework has become the coveted secret of leading innovation consultancies, granting them unique nocturnal visions of their customers and an unparalleled edge in the ever-shifting market. In a mere 2 hours, you too can possess this knowledge.Testimonials from industry titans bear testament to the GRAMS Framework's effectiveness:"His unparalleled talent for uncovering latent consumer needs and decoding market trends is simply remarkable."Jeff C, Founding Partner, Limestone Capital AG"In the realm of Growth Hacking, understanding the underlying WHY of user behaviour is the key and the GRAMS method expedites our journey to that revelation."Barry W, Digital Marketing Consultant and Growth HackerMaster the Art of Customer ConversationsAre you prepared to delve deep into the minds of your customers, unveiling profound insights that pave the way for superior product development and unwavering brand loyalty? Our course equips you with a simple, flexible, and robust framework that delivers tangible results.Invest a mere 2 hours of your precious time and unlock the following:Unveil the pivotal duo of questions to pose to clients, customers, and users, unearthing their innermost motivations and behavioural nuances.Embark on a multidimensional odyssey, grasping the surface-level actions and the profound WHYs that propel your users.Exhume precious insights that elude traditional research methods like focus groups and surveys, unveiling hidden truths.Leave your customers not just satisfied, but grateful for the engagement, forging an indelible bond with your brand.Elevate your confidence and skill set, establishing yourself and your organization as an unstoppable force, standing head and shoulders above the competition.Decipher the four essential ingredients that underlie every consumer experience.Learn from someone with over 25years of experience.Your coach, Gary van Broekhoven, is an award-winning designer, consumer psychologist and university lecturer. With a vast portfolio of over 200+ projects across diverse sectors, including illustrious names like NASA, American Express, and Disney, Gary brings a wealth of experience to the table. The GRAMS Method, which he has disseminated in prestigious academic institutions, has been hailed as a true game changer by countless clients, agencies, and students.Course Highlights and AdvantagesA concise, laser-focused course that emphasizes practical applicationComplimentary downloadable template to optimize your interactions with customersUnconditional Money Back Guarantee, no inquiries made (and the template is yours to keep)Lifetime access to the course, ensuring convenient revisits whenever the need arisesCheck out the testimonials from other students who have taken one of the highest-ranked courses on Udemy.Don't Settle for Lackluster Research SkillsAre you genuinely content with your existing research prowess? Do you truly believe you comprehend your customers better than your rivals? Elevate your capabilities and surge ahead of the pack with the GRAMS Framework.Enroll today and witness immediate change, as your professional journey takes on a whole new dimension.Copyright 2023 Gary van Broekhoven. All rights reserved.
Who this course is for
Professionals in Design, Sales and Marketing who are seeking to uncover unique insights through meaningful customer conversations,Those wishing to become GRAMS Certified.
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